SRF: Searefico appoints new CEO

Searefico is actively promoting its transition to a Holdings Company model, gradually strengthening its leadership team to inherit new responsibilities with higher goals and greater challenges, laying the foundation for the sustainable development of the company.

Accelerating the completion of the Holdings Company model

In 2019, Searefico Joint Stock Company (SRF code – HoSE trading floor) marked a milestone by transitioning its leadership generation and operating model to a Holdings Company. The effort to rejuvenate and develop the organization during the post-pandemic period, including its personnel and management system, is a challenge for any business on its development journey. On September 1, 2022, Searefico officially appointed Mr. Vu Xuan Thuc as the CEO to replace Ms. Nguyen Thi Thanh Huong (resigned in July 2022 due to health reasons).

As the CEO of Searefico, a Vietnamese Engineering and Technology Group, Mr. Vu Xuan Thuc is trusted to bring extensive experience and deep knowledge of the business and industry. He will focus on areas including company management, long-term business initiatives, accelerating the shift towards the manufacturing sector, enhancing the depth of the young leadership team, and enabling Searefico to “synergize, strengthen, and create value” for its subsidiaries within the Searefico Group business ecosystem, leveraging the group’s competitive advantages in the market.

It is known that Mr. Vu Xuan Thuc, born in 1986, holds a bachelor’s degree in Business Law and a bachelor’s degree in Audit – Accounting from the University of Economics in Ho Chi Minh City. Prior to his appointment as the CEO of Searefico, he held various important positions in Finance and Accounting at THACO Group Joint Stock Company (THACO – one of the leading private conglomerates in Vietnam) from 2013 to 2022. Moreover, Mr. Thuc also participated in strategic design, appraisal, restructuring of numerous projects, and the establishment of industrial production systems at THACO.

Setting the goal of achieving 50% of total revenue from the manufacturing sector

With a focus on sustainable development and considering technical and technological advancement as a central element for long-term orientation, Searefico emphasizes the importance of “people first, work follows” as a top priority. Regarding financial objectives, the company continues to shift towards the manufacturing sector, aiming to generate 50% of total revenue from this sector by 2023, increase gross profit margins, and improve the supply chain within the Searefico Group ecosystem.

From the beginning of 2022 until now, the company has maintained its strategy of increasing the proportion of manufacturing in total revenue, combining automated production processes with Industry 4.0 technologies to stabilize income sources. This approach aims to provide high-quality technical solutions, services, and products that align with the latest technological trends, practicality, efficiency, and sustainability, thereby creating top-quality Made in Vietnam products on the global stage.

The goal of maintaining the title of Top 100 Best Places to Work in Vietnam drives Searefico’s Board of Directors to actively participate in recruiting high-level personnel and rejuvenating the leadership team. The company also aims to enhance its internal human development philosophy. In this crucial phase of establishing important foundations for future development and sustainability, Searefico’s Board of Directors will create the best conditions for Mr. Vu Xuan Thuc in particular and the upcoming generation of leaders in general to develop and grow alongside the company in the times to come.


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